Branding Agency Perth & Melbourne

Brand Strategy & Identity

The key is consistency – from logo design to website, to print communications, to brand guidelines. We work with our clients across all touchpoints to create a cohesive identity that resonates with consumers and turns every touchpoint into a brand experience.

A brand identity that embodies the meaning and purpose of your brand and creates a visual persona claiming ownership of everything it touches.

A clear brand strategy leads to more effective design and communication outcomes. Whether you are just getting started, ready for a rebrand, or interested in improving on what you already have, An efficient Brand Strategy will help you differentiate from your competitors, target the right clients, and communicate your unique brand message.

How Blackbox Design Can Shape Your Brand

  • We believe in building brands for long-term sustainable growth.
  • Our brand strategies acts as a guiding light for the brand and all future communication
  • We build brand plan that offers visual direction and leadership, to advertising, marketing initiatives, and all activities within the organisation
  • Consequently, the end product of the process becomes a comprehensive, cohesive, strategically aligned “road map”.

We create consistent brand Identities that breathe into every corner of the organisation.It will enhance your business’ understanding of its reason for being, help guide key business decisions and improve your employee’s understanding of their own place and purpose.

Our Brand Design & Strategy Services

Brand Identity

A clear brand strategy travels beyond the tangible elements and creates a sense of emotional tone. Brand design is a crucial process of creating a brand identity that reflects the heart and soul of your business.

Brand Strategy

Blackbox has extensive experience developing integrated marketing communication strategies for consumer and business-to-business clients in Perth.

Brand Guidelines

Employer branding works like most other branding, being based on customer insight, clarity of offering, cut-through and consistency. Often the most important brand in a person’s life is the brand of their employer.

Stakeholder & Internal Communications

A strong communications strategy can assist in solving the challenges of disseminating information to employees and stakeholders.

Brand Design & Strategy

How Blackbox Design Can Shape Your Brand

We are a diverse group of people, with many years of experience in assisting Perth and Melbourne based companies to define who they are, what they do, and how they relate to their customers. our Brand Strategy session will help you take all the guesswork and address important questions such as

  • Who are we?
  • What makes us who we are?
  • What are we best at?
  • Who is our target market?
  • Why should they choose us?
  • Who are our competitors?
  • What’s the key benefit our customers receive?
  • What insight do we have into our customer’s needs?
  • What do we stand for, above all else?

Brand Design & Corporate Branding

An outstanding brand design is the fastest way of defining your business.

The right branding can quickly reflect your emotions and ideas to your customers. How you achieve this as a business all depends on the way you communicate with your customers. A creative brand design evokes a long-lasting emotional connection with your customers when conveyed consistently through all the relevant touchpoints.

At Blackbox Design, we don’t just design your brand, but we help you to build your values, promise, commitment, voice, and brand personality. We care about creating an experience in the minds of customers and prospects.

Over the years, we have worked with many Perth and Melbourne based businesses to provide solid brand foundations and identity to establish themselves in a heavily competitive market space to become big names.

Businesses in Perth and Melbourne have faced increased competition to attract quality employees. With a strong employer brand strategy in place businesses are able to leverage their positioning, personality and values to attract the type of employee best suited to their organisation and over time establish themselves as an employer of choice.

For stakeholder and internal communications, Blackbox Design can work with the internal communications team to identify and map key stakeholders before a communications plan is developed. The purpose of the communications plan is to ensure that relevant, accurate, and consistent information is provided to the right people at the right time.

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