A re-defined brand identity and website design for three NKH Knight businesses in Perth's financial services sector.
BRIEFNKH Knight commissioned Blackbox to refresh their current brand identity and create a new website design that could be applied across the three brands within the business. The current brand design lacked a point of difference in market and provided little opportunity to distinguish the divisions from each other in their marketing communications. The existing website design lacked a clear vision and required a fresh new direction.
SOLUTIONA a series of distinctive line drawn illustrations were designed for each business unit creating a unique brand identity. The illustrative approach was applied to stationery, a suite of corporate brochures and presentation materials. In addition a series of websites were designed and developed for each brand.
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