Amaroo Village – Aged Care

Amaroo Village – Aged Care

Rebranding Project for Amaroo Village

BRIEF

Amaroo Village, a leading aged care provider in Western Australia for over 50 years, sought a rebranding initiative to modernize its image and reflect its commitment to excellence.

SOLUTION

Blackbox executed a comprehensive rebranding project for Amaroo Village, including logo design, brochure creation, and website redesign. The new brand identity revitalized Amaroo's image while preserving its core values of compassion and dedication to elderly care.

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  • Refreshing our Amaroo branding of over 30 years was no small feat, however partnering with Blackbox made the process simple, smooth, and most importantly, enjoyable.

    At the commencement of this project, Blackbox took the time to understand who our consumers are, their needs and how we could best reach and appeal to them.

    The outcome was more than we could have ever imagined.

    Our new logo is now reflective of all the services we offer, and our collateral is modern, easy to understand and visually appealing. However, our biggest achievement is our website, which offers a complete refresh of our branding, alongside relevant and up-to-date information for all our consumers.

    Without the help from Blackbox, this wouldn’t have been achievable. - Emily Judd, Marketing and Communications Advisor

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